13 September, 2022
4:30 pm
ZOOM Video Conferencing

Want to break old patterns of thinking and become more effective finding innovative solutions or ideas?

 We tend to approach challenges and problems the same way because it worked well for us. But this may not always lead to the options you need right now. Learn how to apply breakthrough thinking tools when you want more to strengthen business plans and strategies or to generate innovative product and service ideas.

What you will learn

These interactive workshops will enable you to:

  • Open your mind to a wider range of possibilities before you analyze and choose the best option
  • Visualize problems for fresh perspectives, working with the way your mind naturally works, rather than against it
  • Reframe complex challenges to highlight the real questions you should focus on

Tuesday, September 13, 2022

@4:30-6:30 PM ET

Via Zoom

FEE:  This is a paid event that costs $10 to attend. The post-webinar networking is optional and free to attend.

Can’t make the live webinar?  Register anyway and we’ll send you the recording.


The Agenda

Keynote: “How to become more innovative” (4:30-5:00pm)

Listen to Betty Wong, serial entrepreneur, educator and founder of Stage2StartUps as she talks about brainstorming and how, when used correctly, it can lead to breakthrough thinking in all types of challenges.

Interactive breakouts (5:00-6:00pm)

Participate in two :20 minute breakouts, learn and practice different, powerful brainstorming tools led by experts. Choose between Mindmapping, Convergent/Divergent Thinking, and Reframing, tools used by the largest corporations to solve problems and spur innovation. Work on problems you submit and leave knowing how to apply them in your business. Experience new ways to think out of the box and discover more and better ideas to overcome challenges you may face.

If you have a challenge you would like us to consider working on, email its description to mary.tan@scorevolunteer.org.

This event is sponsored by NYWIB in collaboration with SCORE NYC and  Stage2Startups.

Our Speakers

Betty Wong

Betty Wong is a serial entrepreneur, new products marketer, educator, consultant, mentor and coach. Her clients, employers and board assignments have included startups (including her own), and Fortune 500 level companies (Colgate-Palmolive, Mars, Johnson&Johnson, Honeywell, NYTimes) and others. Betty founded Stage2Startups in 2017 when she realized there were no organizations helping founders over 40. Betty has taught entrepreneurship at CUNY-Baruch College and marketing at UPhoenix Online and has been on the boards of Care for the Homeless, Graham-Windham and the New York Chinese Cultural Center. She is a graduate of NYU-Stern School of Business and Columbia Business School.

Rebecca MaxwellRebecca Maxwell

Combining hands-on operational, strategic and C-Suite experience with professional coaching and facilitation credentials, Rebecca Maxwell brings a unique blend of insight and knowledge to her engagement with clients. Her client experience ranges from complex government organizations, non-profits and higher education through to professional services, retail and creative design businesses. A serial entrepreneur, she founded SheConnects®, a community built specifically for women in business interested in connecting, learning and growing together and Perception Insights, business development organization focused on performance, learning and community

 Mary Tan

MaryTan spent more than 30 years at Colgate-Palmolive working in a wide range of marketing and strategic planning roles. She managed and helped build major brands such as Palmolive, Colgate, and Ajax both in the US and in global markets. Mary has in-depth knowledge of branding, innovation, business development, business management and strategic planning.

She is an expert on inbound and outbound marketing for profit and non-profit companies. She previously worked in retailing as well as nonprofit and publishing sectors. Mary is also a SCORE NYC mentor.

You will get the link to the event in your confirmation email after you register.

By registering you’ll be subscribed to NYWIB and Stage2Startups’ email lists.

Free, Optional  Post-Webinar Networking (6:00-6:30pm)

Join fellow attendees for a stimulating interactive session with Rebecca Maxwell, Founder & CEO of Perception Insights and founder of SheConnects® in a small virtual rooms to chat, connect, and build relationships that will help you and your business.

For even more networking, consider signing up for our monthly networking sessions.

Conversations & Connections, sponsored by NAWBO, offers network-building in an informal environment, with like-minded professionals and with the focus on getting to know each other as people not just business owners.

CLICK HERE to learn more.

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